


Fragrance Futures Playbook
The Fragrance Futures Playbook is a strategic guide for fragrance professionals, brand teams, and innovation leaders navigating how scent is evolving — and what that means for product and brand development.
This concise foresight tool outlines the key cultural, material, and technological shifts shaping fragrance today — from biosynthetics and sensory UX to emotional connection and brand identity.
It’s designed to support creative strategy, inspire new thinking, and offer language to help teams frame the role of scent in modern products, spaces, and experiences.
Included with the guide is a printable one-page workbook — a practical companion for workshops, ideation sessions, or internal brand alignment.
📥 Delivered as a downloadable PDF
💼 For use by in-house brand teams, consultants, or independent founders
📩 Immediate access after purchase
© Future of Smell. For individual professional use only. Not for redistribution or commercial licensing.
The Fragrance Futures Playbook is a strategic guide for fragrance professionals, brand teams, and innovation leaders navigating how scent is evolving — and what that means for product and brand development.
This concise foresight tool outlines the key cultural, material, and technological shifts shaping fragrance today — from biosynthetics and sensory UX to emotional connection and brand identity.
It’s designed to support creative strategy, inspire new thinking, and offer language to help teams frame the role of scent in modern products, spaces, and experiences.
Included with the guide is a printable one-page workbook — a practical companion for workshops, ideation sessions, or internal brand alignment.
📥 Delivered as a downloadable PDF
💼 For use by in-house brand teams, consultants, or independent founders
📩 Immediate access after purchase
© Future of Smell. For individual professional use only. Not for redistribution or commercial licensing.
The Fragrance Futures Playbook is a strategic guide for fragrance professionals, brand teams, and innovation leaders navigating how scent is evolving — and what that means for product and brand development.
This concise foresight tool outlines the key cultural, material, and technological shifts shaping fragrance today — from biosynthetics and sensory UX to emotional connection and brand identity.
It’s designed to support creative strategy, inspire new thinking, and offer language to help teams frame the role of scent in modern products, spaces, and experiences.
Included with the guide is a printable one-page workbook — a practical companion for workshops, ideation sessions, or internal brand alignment.
📥 Delivered as a downloadable PDF
💼 For use by in-house brand teams, consultants, or independent founders
📩 Immediate access after purchase
© Future of Smell. For individual professional use only. Not for redistribution or commercial licensing.