We provide intelligence and help companies design custom and research-backed scents and experiences. Our approach integrates three distinct areas that include design, olfactory research & development and new technology.

DESIGN

Our design methodology integrates design frameworks and futures thinking to form innovative strategies that transform experiences.

SCENT

Our expertise in scent and scent research helps companies develop products and experiences that enhance wellbeing and cognition through scent.

TECHNOLOGY

Our tech futures lens allows us to provide insights into emerging research, and technologies to create cutting-edge solutions.

About Olivia Jezler, Founder

Olivia Jezler is the founder of Future of Smell. Her career spans fragrance, scent technology research and branding globally.

She has helped fragrance houses develop fragrance strategies for brands in New York and Sao Paulo and collaborated on the corporate rebranding in-house at Brazilian multinational Natura & Co.

Furthermore, she received a research fellowship in human-computer interaction where she investigated olfactory experience at the SCHI Lab at the University of Sussex, U.K. Her time in academia opened her eyes to the science of olfaction and technological innovation that inspired the Future of Smell.

She graduated from Parsons School of Design and is a Brazilian, Swiss, and Thai citizen currently resides in New York.